Selling Experiences in the Age of Tech with TripWorks
Truth Behind Travel Podcast
Selling Experiences in the Age of Tech with Aaron Fessler CEO & Founder of TripWorks
Podcast host Dolores Semeraro sits down with TripWorks CEO Aaron Fessler to deep dive in what happens at the intersection between Tourism & Travel Experiences and Technology:
In this Episode:
How does the ‘experience factor’ connects with the business side of things online and what needs to change in the way ‘experiences’ are sold online. What brings experience operators from all levels of tech knowledge together and does selling experiences online build strength or dependability?
The highlights
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.
- Hype instead of value?
- What’s the technology baseline recommended to have for experience operators? + OTAs
- Are we moving towards a more direct-buy purchasing pattern?
- Market education vs bringing in the client in: an ecosystem uneven when it comes to technology awareness
- Resistance on technology adoption
- What kind of experiences is ‘easy’ to work with?
- top 5 things an operator presenting their experiences on line should take into consideration.
About Aaron Fessler
Aaron Fessler – CEO & Founder, TripWorks
Aaron Fessler is a serial entrepreneur and visionary leader with a career defined by building high-scale infrastructure and disruptive technology. As the CEO and Founder of TripWorks, Aaron has dedicated himself to solving the “fragmentation crisis” in the tours, activities, and attractions industry.
His approach to technology is rooted in hard-earned operational experience. Before founding TripWorks, Aaron built and operated SPEEDVEGAS, one of the world’s premier motorsports attractions. It was there that he experienced the limitations of existing booking software firsthand—watching operators struggle to “daisy-chain” disparate systems for waivers, CRM, and payments.
About TripWorks
The Intelligence-Powered Engine for Experience Businesses
TripWorks is a next-generation booking and operations platform designed to unify the complex world of tours, activities, and attractions. Built “by operators, for operators,” TripWorks moves beyond simple reservation management to provide a cohesive ecosystem where bookings, operations, and business intelligence live in a single system.
